Women’s Running with model Erica Schenk on the cover, is generating a positive buzz about showing her curves, and what some call a move long overdue.

Erica Tweet

“We wanted our readers to feel like they could see themselves in our cover,” Magazine editor-in-chief Jessica Sebor told Today.com of the decision to feature Erica Schenk on the cover. “I think that every woman goes to the magazine rack sometimes and feels like she can’t see herself in the cover images”. It was a move that was done with the intent to more accurately represent their readership and celebrate the diversity of all types of bodies that run. “It has been kind of emotional,” Sebor said of the response. “We’re glad our readers can connect because it’s a rare experience to be able to connect with the model on the cover of a magazine, unfortunately.”

Erica Inside Spread

Schenk, 18, has been running for a decade and definitely fits the runner criteria. Hitting stands July 21st, the model says she runs so that she can “clear her head and think”. According to Erica, “some women believe that since they have curves they can’t run or shouldn’t run. Running is for every body anytime”.

We applaud Women’s Running for recognizing that runners come in all shapes and sizes.


Images: Courtesy Women’s Running Magazine; WomensRunning/Twitter

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